75% of Android users are in North America

Android News

75% of Android users are in North America

May 26, 2010 | by Andrew Kameka

Android News

« 1 of »

Last month, AdMob revealed that Android has surpassed iPhone OS as the second most popular mobile OS in the United States. The latest AdMob data shows that Android continues to grow, but most of that growth takes place in North America.

According to AdMob data, 75% of Android users live in the United States and Canada, followed by 12% in Asia, 11% in Western Europe, and 1% or less in each of these three regions: Eastern Europe, Latina America, and Oceania.

China has the second-highest Android population, accounting for 8% of the world’s Android devices. That’s more than the UK (3%), France (2%), and Germany (2%), but that shouldn’t surprise anyone given that there are more people in China than all three of those countries combined.

Google VP of Engineering Vic Gundotra said Google was excited by how fast U.S. consumers have flocked to Android, but things have been slower in other regions. We’ve already covered some of the things holding Android back in Europe, and based on what I heard from people at I/O, many of those same problems and a few new ones slow down Android outside of North America. The lack of the Android Market, paid apps, language localization, and accessible channels to purchase new phones make Andy less desirable in Latina America. However, Google said that they will soon increase efforts to encourage Android adoption in Latina America.

Click here to read the AdMob data in full.

admob, Android, android os, Europe, stats

7 Comments

ari-free said: On May 26, 2010

Verizon is US-only and they've been pushing Android a lot.

Justin Case said: On May 26, 2010

Since the only Android device available on carriers here in Turkey is Samsung i7500, it's no wonder.
By contrast, almost all Blackberries, iPhone, and WM devices such as HTC HD2 / Diamond II / HD mini / Omnia(s) are readily available.

Retrace said: On May 26, 2010

I live in New Zealand, got an HTC magic awhile ago now. Since then Vodafone have stopped selling them, the only way to get any android device is to import it, no other carriers have them either.

- Retrace said: On May 27, 2010
  
  I stand corrected apparently telecom nz as the LG GW620f, but as sweeterskins says it's all about marketing.
  
@sweeterskins said: On May 26, 2010

I Australia it's 100% do to with marketing. Aussie is a haven for Nokia and iPhone. HTC have only just started with their "YOU" branding campaign, and Telstra, the biggest (and most evil lol) telecoms company are now starting to promote the HTC Desire pretty heavily. Magics sold out here though, but that was only once the price dropped.

@dr1337 said: On May 27, 2010

That's because Google is so US-centric when it comes to offering their services.

Felippe Montez said: On May 28, 2010

Hum… Brazil here, hehe.
Android is getting a good price here.

Just for comparison, in the same carrier with the same Voice and Data plan, you can get Motorola Milestone for R$ 499,00 ( $ 250.00 ), or Iphone 3GS 16gb for R$ 1099,00 ( $ 550.00 ).

Without the data plan, each of them is almost R$ 1400,00 ( $ 700.00 ).

Devices is overpriced here.

Android Apps and News

Thoughts on the Samsung Galaxy S 4 and Unpacked 2013

Diztronic case review for LG Nexus 4

Why I decided to purchase the Nexus 4

Samsung Galaxy Note 2 - Verizon Remix Version

HTC DROID DNA Review

Samsung Galaxy Note II Review

Android News