October 16, 2009 | by Andrew Kameka
Project Dark has everybody wondering what the heck T-Mobile USA has up its sleeves. There have been many rumors about what T-Mobile’s secret upcoming project entails, but a little bit of clarity seems to be coming from TMONews.
A snapshot of a new promotional item suggests that T-Mobile USA is about to offer the “most affordable unlimited rate plans,” lending authority to previous rumors that Project Dark is an “all you can eat” plan to rival a similar offering from Sprint. There’s still a very high level of uncertainty about it all, but this news points to a new unlimited calling and data plan that would make T-Mobile a more desirable carrier.
There’s talk that this plan could cost as little as $50, which seems a little strange. The lowest call and data plan currently available for T-Mobile costs $60 before taxes & fees, and that’s for only 300 minutes of call-time. It would take a large volume of new subscribers and poaching from lower-tier carriers like Cricket or Boost to make up those numbers. What’s T-Mobile’s gameplan here?