Accessories
Share your Android commercial idea and win a prize for your phone (#android)
August 17, 2009 | by Andrew Kameka
Accessories, Cases
Hey, T-Mobile, can we get some commercial love for Android? Most G1 and myTouch owners love our phones, but it would be nice if you did more to let other people know the benefits of having Android in your pocket. Sadly, you haven’t pushed into the mainstream media like AT&T, Sprint, and Verizon have done with their flagship smartphone devices.
Androinica.com wants to know: how do you think Android should be promoted? App-heavy promos like the iPhone or those, um, “esoteric” Palm Pre commercials?
Tell us in the comments section how you would promote an Android device and you could win a $20 gift certificate from MusicSkins.com. We’ve already covered MusicSkins as a resource to get scratch-resistant, “premium quality vinyl that provides a high-gloss photo grade finish.” Jazz up your T-Mobile G1/HTC Dream with their skins or use the Customizer tool that creates vinyl skins of personal photos, graphics, and artwork. You can turn almost any image into a skin.
Here’s how to enter the contest and win a $20 gift certificate provided by MusicSkins:
1. Write a comment in this post explaining how you would promote Android – whether it’s a TV spot or viral video.
2. If you haven’t already, follow the @androinica Twitter feed and tweet any message that ends with an #androinica tag
All entries must be posted by Sunday, August 23, at 11:59 PM Eastern. All contestants must own an Android device (honor code, you guys). The only Android device currently supported by MusicSkins is the G1/Dream; however, if you own a different Android device and still wish to participate, you may apply the code towards use on another product (laptop skins or gaming device skins).
We will select Three (3) winners when the promotion is complete.

















The scene right out of "The day the earth stood still"
The space ship lands, a light floods out from within the ship, the crowd gasps! (ack!)
A platform starts to lower from the shop (more gasps), the military draws closes, the tanks loom overhead, finally the door opens and from the light emerges "The Android" with a myTouch in his hands. Suddenly everyone has a phone pop into their hands and "touching" begins.
There is harmony, there is love….. there is…. mytouch.
Yaniv, please contact me to claim your prize.
The scene is T-Mobile's very own retail store, at least the ones that can accommodate a lot of people. My idea is derived from my experience with a Linux Users Group that promoted Linux very well. This particular group held InstallFest and workshops every week and showed lots of very cool demos at their monthly meetings.
T-Mobile stores should have a happy hour every weekend, where they invite the public to come in and see a lot of cool demos of what can be done with a G1/MT3G, ask questions, ask for help, and enjoy refreshments just like at a users group meeting. And where people can talk to each other and share their experiences. Be able to ask for help sounds like an Apple Store's Genius Bar, but this happy hour would be so much better since people will see a lot of very cool demos and enjoy refreshments. From my observations, people look very bored and/or confused at an Apple Genius Bar.
Of course, to be able to create a commercial or video, T-Mobile has to start having these happy hours. And also to train some of their employees or hire Android experts. Have you ever gone into a T-Mobile store and asked a salesperson to show you something cool on the phone? I've tried and rarely saw anything.
I do know that if I saw a lot of cool demos, like the stufff you see at trade shows (the old Comdex in Las Vegas comes to mind) or conferences and also had a chance to talk to other users at the same time, I would want to buy an Android phone or be excited to go home and try out new stuff.
I created an Android commercial and uploaded it to vimeo this morning. Here is the link:
http://www.vimeo.com/6177912
Feedback greatly appreciated.
GO ANDROID!!!
I really like what you did. The only thing I'd suggest is to make the fonts a little bigger to make them easier to read.
Congrats to Kien, Joey, and Yaniv. Please send a message to andkam [at] gmail.com to claim your prize.
I know this is old, I am not trying to be a Lazarus of sorts (well kind of
) but I think a good t.v. spot would be a parody, have a community of cell phones, and pda devices, and then a godzilla like android running through their city chasing the mobiles around, but at the end it shows that the android just want to play and share, not dominate.
I am in a bit of pickle, I have had my Apple iPhone 3G for the past couple of years and it’s been fine. It is my understanding that Apple has a new update coming out called OS 4 and it’s supposed to be adding some new features to the iPhone 3G. I actually just bought Verizon’s new HTC Incredible the HTC Incredible and it’s an incredible phone, far superior to the Apple 3G, BUT I’m hearing that Apple is supposed to be coming out with a brand new iphone altogether, and it’s supposed to be really nice but no one has any ideas as to when and Apple isn’t saying a thing. Should I keep my HTC Incredible, that I have 30 days to test and send it back if I don’t want to keep it, or should I give it back, keep my current iPhone 3G and wait for the release for the new iPhone- tough to make up my mind.